From One Trailer to a Thriving Fleet — How Tipsy Trailer Built a Profitable Mobile Bar Business
"Charge what you’re worth and know your ideal client," says Michelle. "If you try to be the cheapest, you won’t survive long in this business. Longevity comes from valuing your time, your product, and yourself."
When Michelle launched Tipsy Trailer in 2021, it was just one bar trailer and a handful of events. Fast forward a few years, and she’s running four mobile bars, three photo booth trailers, and a busy calendar of weddings and corporate gigs.
In this episode, Michelle shares the business moves that fueled her growth — from getting one of the few liquor licenses for mobile bars in Washington to strategically bundling photo booths for higher-value bookings. She also opens up about the challenges of competing in a crowded market, why she’s shifting toward corporate events, and the systems she’s put in place to handle the chaos of peak season.